At County Clothes, we take pride in building strong, lasting partnerships within our stores local communities. One of our proudest collaborations to date is with Kent County Cricket Club, a relationship that has flourished since it began in 2022.
More Than Just a Partnership
This exciting collaboration is led by Nick Tyler, our Canterbury Store Manager. His passion and dedication have been key to nurturing the relationship. As both a sponsor and the Club’s official formalwear provider, we’re honoured to support Kent Cricket — a club that’s rich heritage and local ties mirrors our own.
Recently, Nick was invited to the Club’s annual Media Day, where the squad prepares for the upcoming season. It was the perfect opportunity to measure the clubs new incoming players and staff, such as Head Coach Adam Hollioake for the new season’s formalwear. Since the beginning of our partnership, we’ve proudly supplied the Playing and Coaching Staff with Etch custom-tailored suits — and now, having renewed our existing contract until 2028, also provide formal shirts and footwear, ensuring the team looks sharp on and off the pitch.
Etch Custom Tailoring – Style That Fits
Etch Custom Tailoring is a premium made-to-order service with suits from £349 available exclusively at our Canterbury and Tunbridge Wells stores.
Our highly trained staff will guide you through an extensive measuring and fitting process to ensure the perfect fit. Once your order is placed, your custom suit will be ready for collection in just 6–8 weeks.
Customers can choose from over 120 fabrics, and personalise every detail of their suit — from the lining and buttons to embroidery and buttonhole threads — creating a piece that is as unique as they are. Whether you’re looking for something classic or something that reflects your individual style, Etch puts you in control of the design.
Looking Ahead
We’re proud to continue our journey with Kent County Cricket Club and look forward to supporting them both on and off the field throughout the 2025 season. Whether you’re a cricket fan, a local resident, or simply looking for high-quality formalwear tailored to you — we’d love to welcome you into one of our stores.
